BOO is a Vietnamese fashion brand for the youth, carrying the spirit of MADE IN THE STREET: youthful, approachable, street-inspired and rooted in community culture. Made in Vietnam, BOO offers T-shirts, shirts, denim, jackets and accessories with versatile, easy-to-style designs. At AEON MALL Thanh Hoa, BOO brings a youthful shopping space for customers who enjoy comfort, personality and a modern Vietnamese attitude.